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Blog - Fall 2019

Meeting 11/7

11/7/2016

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It's been a while! We've been hard at work on our project since we found our client Wonders and Worries. We are working with a UT Professor to help Wonders and Worries create a platform for teenagers to be able to connect and communicate throughout the coping process. 

Last week, we split into three teams: survey, introduction, and competition. The survey team was in charge of compiling the survey questions we drafted the meeting prior and creating an interactive online survey to be sent to our contact. The introduction team was tasked with starting the slide deck that will be used to pitch the idea to investors. The competition team researched similar companies and alternatives that currently exist to find what makes Wonders and Worries unique. 

This past weekend, ten of us went to Austin Panic Room for the second social of the semester. We did the Cabin Fever room and got out with over 6 minutes to spare!! It was a great bonding experience and everyone had a lot of fun. After, we went to Torchy's for dinner. 

We started meeting today by going over the survey one more time and making any last minute changes necessary. We then worked on creating Positioning Statements for both Wonders and Worries and the application/platform to be developed. This includes information such as mission, target audience, point of difference/competitive advantage, direct/indirect competition, and reasons to believe (why this can solve the problem better than the competition). 

Then we split back into our three separate teams to continue working on the project. We ended the meeting by splitting into pairs to discuss details of the app.
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    Authors
    Aman and Vyshali

    ​This purpose of this blog is to inform readers of the discussions and decisions during the weekly UMBRA meetings as well as keep readers up to date on what is happening throughout the course of each semester.

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